This logo has been designed for people with allergies, I am currently developing this symbols for each allergy (concentrating on foods first), which will then be applied to packaging. This is so people do not have to find the tiny inscription on the back of packaging as these symbols will be easy to recognise. The concept behind this piece was to create an identity that did not single out any particular allergy, therefore I have used this abstract shape which I have designed around the molecular structure of pollen, this is the allergy with the highest percentage of people being allergic to.
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